The Challenge
Bassline had the product idea, but no digital infrastructure to bring it to market.
As a solo founder, Paul needed more than a mobile app. He needed a complete platform that could:
Help customers track their daily water intake
Sell hydration packets directly through the app
Manage inventory without technical assistance
Process payments securely
Automate order fulfillment through ShipBob
Everything had to be built from the ground up.
The Solution
Softmind built a connected digital platform combining a React Native mobile app with a Next.js admin portal, powered by Firebase.
Customers can track their hydration and purchase Bassline products from the same app, while Paul can manage inventory through a simple web portal.
Stripe handles payments and ShipBob handles fulfillment—creating a connected customer-to-order workflow with minimal manual intervention.
What We Built
Mobile Hydration App
Simple daily water-intake tracking designed for quick, repeat use.
In-App Commerce
Customers can purchase Bassline hydration packets directly through the mobile experience.
Inventory Management
A centralized admin portal gives the founder control over product inventory.
Automated Fulfillment
Completed orders are connected directly to ShipBob for fulfillment.
Secure Payments
Stripe provides the payment infrastructure without storing card data on Bassline's servers.
